Hong Kong, May 24, 2022 – (NovationWire) – Tailor Insight, the Asia based market research institute, has released a report on ‘Hottest Trends on NFT Art Industry 2022’. People cannot write an article about NFT trends without mentioning the hottest digital NFT art industry.
Filling the gap between real-life’s and digital art
Notwithstanding how futuristic it may sound, the trend already has its beginning with STO’s boom and tokenization project backed by art. For example, in 2021, Switzerland-based digital asset bank – Sygnum and art investment business – Artemundi teamed up to mint 4,000 security tokens backed in Picasso’s Fillette au béret. Each could be bought for a fraction of the full artwork value. However, if we wanted to distinguish the beginning of art’s tokenization, we’d have to go back to 2017 when Maecenas tokenized Andy Warhol’s 14 Little Electric Chairs.
Fractionalized NFT art
Offering fractionalized NTFs of real-world artworks is one of the most prominent trends on the NFT market that might fill the gap between traditional art and its new redefined form that NFTs initially proposed. For centuries the art market was associated with lucrative investment opportunities. Yet, what has been stopping ordinary investors were high entry barriers.
Digital art collectibles
Any artist can broadcast their work or sell it directly to interested buyers through NFTs. This gives them the opportunity to get the right price for their art. Artists can also gain profits from royalty payments in NFTs through smart contracts.
Advertisers got hold of the potential that lies within NFT trends and start utilizing this to push marketing to new levels. Using an NFT as a model, or in this case avatar, for a brand will be one of the next big ways to give your favorite digital art piece real-world utility.
Apps that enable artists to perform as an NFT personality could be the next big thing in 2022. “I think this year  we’ll definitely start seeing more of these personalities that are NFTs,” says Jace Kay, Bored Ape Yacht Club and Stereoheadz founder. Substituting your real-life personality with digital isn’t something new for musicians and other stage performers. Yet, what was started by Gorillaz in 1998, is now being taken to a new level in NFT space.
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